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DOBRA WIADOMOŚĆ: Iga Świątek podpisuje kontrakt z Paryżem o wartości 88,9 mln dolarów, co stanowi moment decydujący o jej karierze…. czytaj więcej

Iga Świątek, the reigning world No. 1 in women’s tennis, has recently expanded her portfolio of endorsements, reflecting her growing prominence both on and off the court. In a landmark move, she signed a $96 million contract with Under Armour, becoming the brand’s newest ambassador. This partnership underscores Świątek’s rising influence in the sports world and represents one of the most lucrative endorsement deals in tennis history.
Beyond this significant collaboration, Świątek has secured several other notable endorsements:
Tecnifibre: In June 2023, Świątek extended her partnership with Tecnifibre until 2026. This collaboration has been instrumental in her on-court success, with the company even temporarily rebranding to “Swiateknifibre” to honor her achievements.
Oshee: In 2023, she became a global ambassador for the Polish sports drink company Oshee. This partnership includes the development of a personalized drink flavor and bottle design, showcasing her influence in product development.
Porsche: Świątek announced her partnership with Porsche in June 2023, aligning herself with the luxury automobile brand known for its excellence and performance.
Visa: In August 2023, she was named a global ambassador for Visa, reflecting her global appeal and marketability.
Infosys: On August 25, 2023, Infosys announced Świątek as their global brand ambassador alongside Rafael Nadal, highlighting her status among tennis elites.
Lancôme: In April 2024, Świątek became the brand ambassador for Lancôme, a renowned luxury cosmetics brand, further cementing her influence beyond the sports arena.
These strategic partnerships not only enhance Świątek’s brand value but also reflect her versatility and appeal across various industries. Her collaborations span sports equipment, beverages, luxury automobiles, financial services, technology, and beauty products, indicating a well-rounded and influential presence in the global market.
As Świątek continues to excel on the tennis court, her expanding endorsement portfolio underscores her status as a leading figure in sports and beyond, inspiring a new generation of athletes and fans worldwide.